How to use Linkedin more effectively

by Nick Bowditch on August 19, 2010

My most read post of all time was 15 things you should be doing on Linkedin but probably aren’t, having had more than 10,000 visits now.

But I can honestly say that I still don’t really use this great platform to its full potential.

Later today, I am going to a client’s office to help her optimise her Liinkedin profile and show her some tips and tricks to get more out of Linkedin, and that article will obviously be the basis of most of what I go through with her.

But I must have missed at least a few things that I either omitted or just plain didn’t know about. So I would like your help.

What have you found has helped you get more out of Linkedin? What could I, and my readers, be doing to improve the usability of it and get a greater return from it?

Did you know that there are 1 million Aussies on Linkedin now? They are mostly professional people, the average is 41, 80% are tertiary educated and the average household income is $110,000. Does that sound like someone you would like to connect with on a business level? If you would like to find out how I might be able to help your business by developing a complete social media strategy, including Linkedin, call me TODAY on 02 4324 2594 or email me nick@thebowditchgroup.com.

And don’t forget to check out my most read post ever, 15 things you should be doing with Linkedin but probably arent.

What has worked really well for you on Linkedin? Do you have any tips, hints or tricks you would like to share?

Please let us know in the comments below. When you leave a comment on this site, it appears straight away – no signing up, no waiting for the comment to be moderated – it will appear below straight after you have posted it.

{ 2 comments… read them below or add one }

Aprill Allen August 19, 2010 at 9:04 am

My tip is to edit the websites listed in your profile so you can display custom text rather than the vanilla options—”My website” and “My blog”. Select “Other” and put your own text in that drives people to click your link.

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Nick Bowditch August 19, 2010 at 9:06 am

Gday Aprill,

Thanks for the comment. That’s a great tip and happy to say it’s not one that I am already doing on my own profile so thankyou!

Nick

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